High Point Market does an excellent job providing designers with access to high quality product, educational programming, and parties that will connect you to designers from around the world. Team Ivy had the chance to attend HPMKT’s Spring 2018 Market and we met hundreds of designers who traveled near and far to experience this Market, the largest Market of its kind. Didn’t make it to High Point Market? Live through us and take a look at some of our highlights.

Learning from The Editor at Large at The Point

On Saturday morning, we kicked off High Point Market at the The Point on Commerce Ave., the new intimate and well-designed space featuring various round table discussions moderated by popular influencers. The Editor at Large crew, including Julia Noran, Dennis Scully , Melissa Studach, Billy Fisher, and Kaitlin Petersen, shared the hottest HPMKT news, designer collaborations to look out for, must-attend events, and local treasures to hit while at High Point Market (including breakfast at Biscuitville!). We also learned that when High Point Market first launched, attendance was 20% designers, 80% exhibitors. Now, that attendance statistic has jumped to 50% designers, 50% exhibitors!

Learning From Kimberley Seldon at The Point

Designer Kimberley Seldon, also Founder of Business of Design, hosted a round table at The Point to discuss the ins and outs of running a design firm. Kimberley emphasized some great tips including:

• Don’t be scared to raise your rates. As a designer, you’re entitled to earn a living!

• If you’re ready to make your first hire (but don’t know how to prioritize their time), put that new employee ON THE PHONE to sell client consultations.

• If you make strong relationships with your vendors, you can trust them to get you out of a bind.

Kelli Ellis Party at Sunpan

Sunpan unveiled The Kelli Ellis Collection x Sunpan, a new exclusive furniture collection designed and curated by Kelli Ellis. We celebrated the debut alongside hundreds of designers and incredible live music.

Morning Mimosas at ZUO

On Sunday Morning, Ivy gathered at the new ZUO Hospitality Showroom to get an early morning buzz with mimosas and good designer company.

An Inspiring Panel at Abbyson

On Sunday afternoon, Ivy organized a special presentation for designers who were interested in learning more about how Ivy streamlines the day-to-day workflow for designers’ business operations. Following the Ivy demonstration, Abbyson shared details about their wonderful trade program.

Following the presentations, Abbyson opened the doors to their Design Center to host an inspiring panel. Ivy Designers Christina Samatas & Renee DiSanto of Park & Oak Design moderated a panel with the talented designer and author, Christopher Kennedy, Ivy Designers Barette & Christina of Widell + Boschetti, and Ivy Designer & Nashville star, Lori Paranjape of Mrs. Paranjape Design + Interiors, about the strategies they use to develop profitable business models for their firms. The panelists discussed how they hold themselves accountable for business goals, pain points they face when managing their own business and how they remedy these issues, talking to clients about mark-ups, and why they have evolved their business models over time. In this panel, we learned:

• It’s important to remind yourself of why you got into the design business in the first place. These reminders will help you stay focused and target the right clients you want to acquire.

• Get comfortable with talking about money. Once you get comfortable with that, financial conversations will be easier with your clients. If you’re weird about money, your potential clients will pick up on that and you won’t land the client.

• Don’t be shy to reach out to people via Instagram! Instagram is one of the most valuable channels to making connections and acquiring new leads.

• Acknowledge what your strengths and weaknesses are and delegate your weaknesses (i.e. renderings, social media, project management). The only way to scale your business is to learn how to delegate.

• Don’t open one million trade accounts. Be loyal to the vendors you make relationships with.

• We’re all human. But if you make a mistake once, do everything in your power not to make that mistake with your client again.

• Consider additional revenue streams such as opening a brick & mortar shop, blog collaborations, and product licensing.

• Don’t work without getting paid first.

Soraa x MyDomaine Panel at Madcap Cottage

My Domaine and Soraa hosted an intimate panel at the Madcap Cottage about the powerful impact of lighting on design, mood, and our health. Hosted by MyDomaine‘s editorial director, Sacha Strebe, the panel featured interior experts Heather Garrett, MA Allen, Jason Oliver Nixon, and John Loecke. Despite the rain, the location was a feast for the eyes, plus, there was a fun photo booth!

Dinner at Print Works Bistro at the Proximity Hotel

After a long day on your feet, it’s nice to sit back, relax, and re-hydrate. There’s no room for that at High Point Market! After a day of shopping for product and learning from panels, designers head to the Proximity Hotel to have boozy dinners at the Print Works Bistro. The food is amazing and the designer sightings are even better.

Learning From Consort Design at The Point

On Monday morning, the Consort Design team shared their social media tips, including:

• Personify your client, write those details down, and post every image on your Instagram Feed and Story to target this specific client.

• Share what you wear, what you eat, and what your lifestyle is comprised of on your Instagram. Your clients want to see you as an influencer. They want to hire you and then brag about you to their friends.

• At the end of each week, review all of your Instagram posts and identify which posts had the most comments and likes. Eventually, you will see a trend. Once you figure this out, continue to post what works!

Learning About Expanding Your Design Firm with a Brick & Mortar

At Market Square, Jane Dagmi, Editor in Chief of Designers Today, moderated a panel with Barclay Butera, Christopher Kennedy, Bobbi Jo Engelby, Susan Jamieson, and Lori Paranjape to discuss the ins and outs of opening retail spaces which included: combining online and in-store marketing strategies; creating a unique customer experience; hidden costs; design collectives; finding the right location and more.

Henna Happy Hour at Jaipur

On Monday Night, Ivy hosted a henna happy hour at the beautiful Jaipur Living Showroom. Ivy Co-Founders, Alexandra Schinasi and Lee A. Rotenberg, greeted guests and who had the opportunity to mingle with Jaipur Living CEO, Asha Chaudhary, and get beautiful henna.

Morning Mimosas at Stark Studio Rugs

On Tuesday morning, we hosted an intimate get together at the Stark Studio Rugs Showroom High Point Market debut. Designers were introduced to Stark VP, Chad Stark, and had the opportunity to learn more about this new affordable line and wish Ivy Co-Founder, Lee A. Rotenberg, a very happy birthday! Stark gave away one free 3×5 rug to a lucky raffle winner!

What Ivy Members Learned at Market

We interviewed Ivy Members who had the chance to attend High Point Market. Check out their insights!

“High Point Market was so overwhelming and amazing. I was completely blown away by the curation and quality of Oly Studio. Their work was just absolutely stunning. Also, if you don’t know about it yet, look into Pandora de Balthazar’s European bed pillows. They are like absolute heaven.” – Ivy Designer Sara Malek Barney of BANDD DESIGN

Photo courtesy of Sara Malek Barney

“I loved Thibaut, they do custom anything! I was also inspired by Robert Junior. The CEO of the company walked me through their products and services and was so professional and passionate about his company!” – Ivy Designer Darla Powell of Darla Powell Interiors

Photo courtesy of Darla Powell

“The main thing I learned this Market is to dedicate time exclusively to visiting new vendors. A big shout out to Rachel Madden at Rachel Madden Interiors who was interested in product from Alder & Tweed and after checking them out online, I opened an account. They have great product with amazing price points…I also visited the John Richards Showroom and it turns out my area representative is someone I grew up with who I haven’t seen in years…what a showroom, the best I’ve ever visited at High Point. We loved everything. We were so excited to find a beautiful light fixture with a fan incorporated inside. Next market, we decided to have a list of vendors we have never visited and to dedicate a couple of days exploring them. We also found a great restaurant at The Proximity Hotel which we didn’t know existed.” – Ivy Designer Mary Gorman of Coco Interior Designs

Photo courtesy of Mary Gorman

“High Point Market was amazing. There were so many impressive vendors, it is hard to choose a couple. I live in Atlanta and have access to so much so this was my first trip to High Point. I was in search of a few new vendors, specifically vendors that have great looking beds, side tables and coffee tables, lighting and mirrors. My top three were Carvers Guild , Elegant Earth, and Modern History. Carvers Guild has the most beautiful mirrors that are hand sculpted. The price point is amazing. We had a lovely conversation with the owner and designer, Carol Canner. She has been designing mirrors for over 50 years. They will be used in our projects for sure. I’m an existing client at Elegant Earth and was so pleased to see many of their new products – always beautiful, classic and just pretty. The Modern History Showroom was beautiful and welcoming. I have an existing account with them but it was great to see and touch their product in person. Their price point is a great middle to high and I believe it’s of great quality which is important for me to pass along to my client. They are happy to work with designers which is key.

I learned so much this Market. I especially enjoyed meeting and listening to Alexa Hampton in Henredon‘s Showroom. She and a panel of four were talking about mentorship – how to mentor and be mentored. There was great insight and she was hysterical. My favorite event was the event Ivy hosted with the panel including Christopher Kennedy. I think the whole audience could have stayed there for hours. I was reaffirmed by so many things they said and was given so much new insight. My biggest take away from that is to stop using the word “mark up”. I am immediately changing my language to say “fair market value”. I loved meeting the Ivy Team. It made me love using Ivy even more. I told Ivy Co-Founder, Alexandra Schinasi, ‘Ivy has given me the opportunity to have my family life back. No more late hours working on billing, invoicing, etc. I truly love it.’

I was also inspired by High Point itself. There are so many charming old buildings and so much history – especially in the design industry. I was also inspired by some of the small vendors just getting started and by the abundance of creativity.” – Ivy Designer Sande Beck of Sande Beck Design

“I loved so much at High Point Market. My favorites were Piper Collection, Artesia outdoor (so fab!), HONOUR Collective, Selamat, Gabby, Windy O Connor, ZUO, TOV, Orent Express, ROWE, Modway, The BLUSH Label, CDI, Maison, Janus et Cie, DV Kap pillows, Europe 2 You, Gina Julian, and Cotton and Quill.” – Ivy Designer Wendy Fennell of Bohemian Bungalow Designs

Behind the Design: Harper Haus Interiors – Southwest Florida

Jim Freeman Photography

“My goal is to offer my clients newness but also longevity within their home. Modern elements mixed with classic style seems to create the right balance.”

Jim Freeman Photography

“I feel it is my responsibility to educate clients about environmental opportunities and choices we have when sourcing finishes, furniture, and accessories.”

Jim Freeman Photography

What’s your business mantra?

KE: Make your haus a home.

Why did you join Ivy?

KE: I was toying with the idea of starting my own business…it was a scary time. I had a 3 month old baby, an 8 year old, and a husband in medical school – how could I even consider this!? I knew I could design but the logistics scared me. Within days, an Ivy ad popped up and I played around with a trial version. With Ivy, my logistics have resolved, plus, the countless benefits and Ivy Facebook Group are priceless!

What have you learned from the Ivy Designer Network?

KE: I’ve learned that I can ask anything and someone is always there to help! For most of my professional fashion career, I felt the cut-throat corporate lifestyle. With Ivy, I feel like I am surrounded by people that want me to succeed as much as I want them to. It’s been so refreshing!

Jim Freeman Photography

How does Ivy help streamline your day-to-day workflow as an interior designer?

KE: I love the reminders feature. I can rest easy knowing things will continue to move as I multi-task different projects.

What’s an Ivy feature you can’t live without?

KE: The Ivy Facebook Group. Whether they know it or not, Ivy Members have been my mentors and motivators. When I questioned quitting my day job to start a dream, there was so much support and success stories. I would not have taken that leap without the Ivy community.

Jim Freeman Photography

---

Here at Ivy, we’re more than just an interior design software. Our mission is to provide interior designers with the community, resources and tools needed to manage your business beautifully. Are you searching for a business management tool to help streamline your workflow as an interior designer?

Ivy Podcast Guest: Widell + Boschetti

Ivy Co-Founders Alexandra Schinasi and Lee A. Rotenberg, speak to Ivy Design Firm Widell + Boschetti. Listen to our entire podcast series on iTunes here.

Barette Widell and Christina Boschetti are the co-owners and designers of Widell + Boschetti; a boutique interior design firm in Philadelphia. They’ve been in business for 3 years and going (and growing!) strong, managing an average of 25 projects at any given time, while each raising two young boys. Despite neither of them coming from an interior design background, they’ve quickly learned the secrets to building a successful design business, seeing 1,000% growth in their bottom line year-over-year.

Ivy Design Firm Spotlight: Lisa Furtado Interiors – San Francisco, CA

Lisa – how did you get where you are today?

LF: I grew up and went to college in California. Graduate school brought me to the East Coast (Boston and DC) for several years where I stayed, worked, got married, and had my first child. We moved back to the San Francisco Bay Area in 2007 where I continued to work in biotechnology. On maternity leave with my third child, I took a design class that rekindled a flame that lay idle behind beakers and boardrooms for years. Although I had various science degrees, an established career, and a promising future in the field, there was this creative itch that never let up. In 2012, I quit my job, enrolled in design school, and never looked back. It seemed like an unexpected 180 degree change to most. But to those that know me best, it made perfect sense.

“I feel truly honored that people trust me to help them create a backdrop for their lives.”

Lisa Furtado Interiors is a full-service residential design firm specializing in family-friendly interior design and renovation. How do you move forward with your design process keeping this client avatar in mind?

LF: I believe that beautiful can be practical. So many people think they should wait until their kids are grown up and out of the house to create an attractive, well designed home. Your house is the foundation of your family story. Most people want a space they can live life in, not just stare at from afar. I educate families on which furnishings are best to splurge and which make sense to save on. I encourage people to selectively invest in quality pieces that are durable, stand up to life, and can take the occasional beating.

I consider myself an authority on wear and tear. My house is basically a durability laboratory. I can tell you the importance of a well constructed sofa frame to withstand body slamming and dance parties. I can describe how hardwood performs under roller skates and hover boards. You may be judging my parenting skills at this point but you know who to ask when you can’t get the gum out of your mohair pillows.

Photo by Dean Birinyi

How do you get to know your clients?

LF: There is a lot involved in cracking the code on clients. Of course I have my standard series of questions like, “How do you want this space to make you feel?”, and, “How do you use this space?”, and, “How much have you budgeted for this project?” But, sometimes it’s the subtle observations that are the most revealing. Is the dog hanging out on the love seat? Did your client’s brow bead with sweat when you mentioned the price of a decent sofa? How beat up are their baseboards? These observations are important factors to consider when determining how your clients live and designing a space that will function well, look amazing, and make them feel at home.

“I educate families on which furnishings are best to splurge and which make sense to save on.”

Who are your favorite vendors and people of the trade in the San Francisco/Bay Area? 

LF: A few SF Design Center favorites are Quadrille, Madeline Weinrib, and Walker Zanger. Chairish is an amazing resource I use to source vintage rugs and the occasional piece to give a project a bit of history and soul. And, a shout out to Wallphoria (my wallpaper installer) who I’ve kept busy lately.

Photo by Dean Birinyi

How do you maintain healthy relationships with the vendors and tradespeople you work with?

LF: At the end of the day, kindness, respect, and humility go a long way. In my former career, I lead teams of physicians, statisticians, and scientists. The key to gaining your team’s respect is understanding just enough to talk the talk, but relying on the experts to show you the best way. The same goes in this industry. I respect the experience and expertise of my vendors and tradespeople. Whether I’m working with a showroom rep or a tiler, I come prepared, but admit what I don’t know. I may have the overall vision, but they are ones that can ultimately help me bring it to life.

How does designing make you feel? What’s your business mantra?

LF: I think most people in this industry would agree that the fun, creative part is only a small part of the gig.  Although running a business can have its challenges, the feeling I get when I’m creating something beautiful and personal for my clients is a high like nothing else. I feel truly honored that people trust me to help them create a backdrop for their lives. With every project I remind myself, “Make it livable, keep it personal, and make sure it’s amazing.”

Photo by Dean Birinyi

What are some common business dilemmas you face and how do you navigate them?

LF: I recently had an epiphany that I don’t have to (and shouldn’t be) doing the things that I dislike to do in my business. That way, I can focus the majority of my efforts on design. I’ve since hired a bookkeeper, an accountant, and a team member that does my renderings, measurements, manages ordering, and reminds my clients to pay their invoices.

“My goal this year is to determine the right number and type of projects to take on in order to be profitable, maintain a healthy work/life balance, and continue what I love: designing bad ass spaces for my clients to live and play.”

Do you regularly attend trade markets and conferences? If so, which ones and what’s your strategy? 

LF: I love High Point Market, but geographically, it’s not as easy to get to as Las Vegas Market. LVMKT is an easy trip for me to make twice a year. I typically take the first day to leisurely browse and be inspired. The second and third day are strategic work days where I try to source as much as I can for specific projects. My strategy in Las Vegas is simple. Work first, drink later. Although those darn showroom bars are so tempting.

Photo by Dean Birinyi

How much time do you allocate to social media and marketing?

LF: Not nearly enough. I’m getting better at putting myself out there but it’s definitely not something that comes naturally to me. I’m working on it!

Why did you join Ivy? 

LF: I was using and struggling with another platform before I joined Ivy. This particular software had it all but it was overly complex and it gave me anxiety every time I opened it. Ivy was like a visual breath of fresh air. It was simple, pretty, and easy to navigate. Sold.

Photo by David Livingston

What’s an Ivy Feature you can’t live without?

LF: The Ivy Product Clipper. Best. Thing. Ever.

What do you learn from the Ivy Designer Network?

LF: The Ivy Facebook Group has been a wonderful resource for me. It’s a safe place where I can ask business questions without feeling judged or simply find the source of a piece of furniture. Most often, I don’t even have to ask the question myself; I can find the answer by doing a quick search of past posts. This community has made me appreciate that regardless of how seasoned you are as a designer, we all have questions, similar struggles, and are continually learning throughout our careers.

Photo by David Livingston

What are your business goals for 2018?

LF: My business is only a couple years old but I’ve been fortunate to have a continual flow of projects and interest in my services. I recently hired a dedicated team member and established new systems, including adopting Ivy. My youngest started kindergarten in the fall which has given me more time to commit to running my business and less mom guilt, which I’ve always been plagued with. My goal this year is to determine the right number and type of projects to take on in order to be profitable, maintain a healthy work/life balance, and continue what I love: designing bad ass spaces for my clients to live and play.

Here at Ivy, we’re more than just an interior design software. Our mission is to provide interior designers with the community, resources and tools needed to manage your business beautifully. Are you searching for a business management tool to help streamline your workflow as an interior designer?

The best way to tackle High Point Market is to research, prepare, and come with a plan. It’s physically and mentally exhausting to schedule & show up on time for showroom appointments, discover new vendors, while also taking advantage of the hundreds of events taking place at once (and remembering to eat heathy and stay hydrated). That’s why we’ve put together this guide to help you prioritize and navigate your Market experience in advance so you can manage HPMKT April 2018 like a pro.

Do your research pre-Market and schedule your appointments now

Visit HighPointMarket.org and familiarize yourself with all of the different categories and programming. Review the full list of exhibitors, schedule your appointments, and make time for taking advantage of the events, panels, and parties. There’s a ton of information listed and the website is super easy to navigate.

Highpointmarket.org

Make time for Ivy-hosted events…we want to meet YOU!

Get Your Brunch Buzz on at HPMKT with Ivy @ ZUO

Sunday, April 15, 10 AM – 11:30 AM | ZUO IHFC D502

This High Point Market April 2018, kick off your Sunday morning with mimosas and good designer company at the ZUO Showroom (IHFC D502). ZUO is notorious for throwing some of the best parties at Market so make sure to start your Sunday morning strong with a vibrant gathering of designers! RSVP here.

HPMKT Panel Discussing Successful Biz Models with Ivy @ Abbyson

Sunday, April 15, 4 PM – 6 PM | Abbyson IHFC C1156

Join Ivy at the Abbyson Showroom for an inspiring panel discussing building a business model that works for YOU. Learn from the talented designer and author, Christopher Kennedy, Ivy Designer Vanessa Helmick of Fiore Home, and Ivy Designer & Nashville star, Lori Paranjape of Mrs. Paranjape Design + Interiors, about the strategies they use to develop profitable business models for their firms. The panel will be moderated by Ivy Designers Christina Samatas & Renee DiSanto, the wonderful women of Park & Oak Design. We’ll kick off the panel discussion at 4 PM with hors d’oeuvres & champagne followed by mingling with the panelists and fellow designers.

*Join us at 3:00 to grab early bird seating and enjoy a special demonstration from Ivy and the Abbyson Trade Program. RSVP here.

Henna Happy Hour with Ivy @ Jaipur Living 

Monday, April 16, 4 PM – 6 PM | Jaipur Living Showroom Showplace 3300

This High Point Market April 2018, close out your Monday, April 16 with a festive henna happy hour at the Jaipur Living Showroom (Showplace 3300) with the opportunity to meet Ivy Co-Founders Alexandra Schinasi and Lee A.  Rotenberg, and Jaipur Living CEO, Asha Chaudhary. Enjoy cocktails and vegetarian hors d’oeuvres over inspiring conversations with designers from across the country. RSVP here.

Morning Mimosas & Rugs with Ivy @ Stark Studio Rugs

Tuesday, April 17, 10 AM – 11:30 AM | Stark Studio Rugs Market Square 114

Kick off your Tuesday morning with Ivy at the Stark Studio Rugs Showroom HPMKT debut. Sr. Vice President, Chad Stark, will be giving an intimate presentation on the launch of their latest collection, distributed at more accessible price points nationwide. Enjoy mimosas and beautiful rugs in great designer company. RSVP here.

Every day of Market, there’s a conflict. We’ve sifted through all of the events and have outlined the most important programming you should mark on you calendar. 

Your Saturday Digest | April 14, 2018

Check Out the Consort Furniture Debut

9 AM – 3PM | Interhall IH 202

Join Consort Founders, Mat Sanders and Brandon Quattrone, for a preview of their new Parisian-inspired furniture collection. RSVP here: scooper@theconsultancypr.com.

Florence Broadhurst: Fearless Design

9 AM – 11 AM | Selamat Designs, IHFC, Commerce, Floor 1

Check out the latest Florence Broadhurst x Selamat Designs furniture collection.

Editor at Large’s Guide to High Point Market

10 AM – 11 AM | The Point

Join Editor at Large’s president Julia Noran Johnston and members of her editorial team as they review their Designer’s Guide to High Point Market.

DESIGN VIEWPOINTS SERIES – Who Is Holding Back Your Fees – You or Your Client?

12 PM – 1 PM | High Point . Theatre

Tobi Fairley, ASID, couples her interior design degree, an MBA, and a life coaching certification for her innovative approach to running a design business. Learn Tobi’s method of blending the value of your work with your own self-worth to increase your bottom line. Complimentary boxed lunch provided. 0.1 IDCEC-Approved CEU. Presented by the High Point Market Authority and ASID.

What’s Your Time Worth?

1 PM – 2 PM | Alden Parkes, 200 N. Hamilton St., Floor 1

Designer Billy Ceglia shares insights and strategies for effective time management for design pros to maximize profits on every job. Learn how to charge correctly for your time and save thousands of dollars by using your time smarter. There will be a Q&A at the end with Billy. Refreshments will be served. Co-sponsored by IMC-DesignOnHPMkt and Alden Parkes. (0.1 CEU)

Business of Design Roundtable with Kimberley Seldon

2 PM – 3 PM | The Point

Join Business of Design founder and working designer, Kimberley Seldon, as she moderates a roundtable discussion on the ins and outs of running an interior design firm. This group coaching session will offer sound business advice, solutions for pressing business challenges, and suggestions for achieving desired growth.

Outdoor Living with Barclay Butera and Hearst Design Group

5 PM – 7 PM | Castelle, IHFC, Main, Floor 1

Celebrate Barclay’s New Outdoor Collection for Castelle – Palm Springs with an educational and social event on Saturday, April 14th. Beginning at 5pm with a Meet and Greet with Barclay and Karen Marx, spokesperson, Hearst Design Group, followed by a panel Q & A Discussion on Outdoor Living, Entertaining and Design. A Mix and Mingle caps the event with Cocktails and Canapes, swinging tunes, photo opps and more!

Opening Night Launch Party Introducing Corey Damen Jenkins for Hudson Valley Lighting

5 PM – 8 PM | Hudson Valley Lighting, Historic Marque Square, M90

Attend the introduction of Hudson Valley Lighting’s new licensed collection with Corey Damen Jenkins. Honored guests will have a chance to meet Corey and the Hudson Valley Lighting team while taking a closer look at their fabulous lighting creations. Co-Sponsored by Traditional Home and Hudson Valley Lighting.

French Heritage Hosts the Gail Doby Coaching & Consulting 10 Year Anniversary Celebration

6 PM – 8 PM | French Heritage, Inc.

Join Gail Doby, Erin Weir and their colleagues to celebrate their Ten Year Anniversary serving the interior design community. Enjoy a special French Heritage “Signature Cocktail” by Chef Blake Elsinghorst and gourmet appetizers. Upon arrival don’t forget to get entered in our 2 drawings for a free 1-hour business coaching session with Gail Doby AND a drawing for an exquisite piece of French Heritage furniture.  Call for free shuttle: (336) 491-6754 or (336) 885-2868.

Century Furniture Grand Opening Showroom Market Party

6 PM – 8 PM | Century Furniture, 200 Steele, Floor 2

Join Century Furniture in celebrating the grand opening of their new showroom at 200 Steele. An evening of delicious food, drinks, and music.

Your Sunday Digest | April 15, 2018

Morning Glitz: A Deco Inspired Breakfast

9 AM – 10 AM | Burton James, Inc., 310 N. Hamilton St., Floor 1

Start your market day right with Designers Today’s Editor in Chief Jane Dagmi and the incomparable Michelle Workman as they hold court over coffee and a European breakfast while exploring the re-emergence of Art Deco themes in contemporary interior design. From its trademark curves to today’s trending gold accents, the glamour and allure of Deco has never whispered with such strength!

Get Your Brunch Buzz on at HPMKT with Ivy @ ZUO

10 AM – 11:30 AM | ZUO IHFC D502

Kick off your Sunday morning with mimosas and good designer company at the ZUO Showroom (IHFC D502). ZUO is notorious for throwing some of the best parties at Market so make sure to start your Sunday morning strong with a vibrant gathering of designers! RSVP here.

DESIGN VIEWPOINTS SERIES – How to Manage Clients and Cultivate New Business

12 PM – 1 PM | High Point Theatre (located in the Transportation Terminal)

In the constant pressure of day-to-day client management, firm leaders must balance the cultivation of new business with the effective management of current projects. In this panel discussion, Jennifer Quail, editor-in-chief, i+D magazine, will invite a panel of design leaders including John Cialone, ASID, NCIDQ, Courtney McLeod, and Robert Passal to share their strategies to maintain existing clients and gain new ones. Complimentary boxed lunch provided. 0.1 IDCEC-Approved CEU. Presented by the High Point Market Authority and ASID.

Design Transformation: Magic at the Table

1 PM – 2 PM | Alden Parkes, 200 N. Hamilton St., Floor 1

Independent designers, Natalie Reddell and Danielle Rollins, collaborate to reveal how tablescapes can transform any room from drab to fab. Their talk and demo will provide tips and techniques to harness your creativity in a new way. There will be a Q&A at the end with Natalie and Danielle. Refreshments will be served. Co-sponsored by IMC-DesignOnHPMkt and Alden Parkes. (0.1 CEU).

Jumpstart your Design Career: Learning from Young Leaders in Design Educational

1:30 PM – 2:30 PM | Universal Furniture International, Inc.

Join New England Home magazine’s Editor-in-Chief Kyle Hoepner as he discusses how to put your design career on the fast track with the with the magazine’s “5 Under 40” award winners. Panelists: i. Ellisha Alexina, Ellisha Alexina Studio (textile design), Easthampton, MA ii. Kristina Crestin, Kristina Crestin Design (interior design), Manchester-by-the-Sea, MA iii. Maggie Mink, Marcus Gleysteen Architects (architecture), Boston, MA iv. Jill Goldberg, Hudson and Hudson Interior Designs (interior design and retail), Boston, MA v. Josh Linder, Evolve Residential (interior design and retail), Boston, MA RSVP here.

To Showhouse or Not To Showhouse: Pros, Cons, Tips and What to Expect.
1:30 PM – 2:30 PM | Zoe Bios Creative

Participating in a designer showhouse can be an excellent opportunity to showcase your talent and products, as well as to gain media exposure, new client leads and sales. It can also demand a great deal of time and money. Tricks of the trade? Interior designers and showhouse pros Michael Berman, Michel Smith Boyd, Susan Jamieson and Justin Shaulis will answer these questions and many more. Join this lively conversation as they share the pros and cons, along with tips for creating design work to get you noticed. Moderated by ASPIRE DESIGN AND HOME magazine’s VP of Advertising & Brand Partnerships and veteran showhouse producer, Lori Sheldon. Followed by an open floor Q&A. Refreshments served. RSVP to lisa@lisamcmahon.com.

“How to Connect with the Media and Get your Own Press” with Amy Flurry and Laura Thurman

2 PM – 3 PM | Mill Village Collective, Union Square, Floor 1

A candid conversation with Amy Flurry, author of the new Recipe for Press: Designer Edition and Laura Thurman, founder of Thurman Designs in Nashville, on the possibilities and perils of DIY PR. When designers take ownership of communicating their stories, they unlock the potential to create more than buzz. Business partnerships and collaborations are but a few of the opportunities that can come of your efforts. Amy Flurry shares the essential editorial etiquette you need to win your projects, products and your positive notice in today’s press. Laura T. shares how she quickly scored regional and national coverage, two guest spots on popular podcast and a collaboration with a major manufacturer. Followed by a Q&A and book signing.

Tea & Trends with Barclay Butera and Home Accents Today
2 PM – 3:30 PM | Nourison Industries, IHFC, Commerce, Floor 1

2:00-2:30 Meet & Greet Interior Designer Barclay Butera and Home Accents Today Editor in Chief Susan Dickenson and Senior Fashion Editor Jane Dagmi

2:30-3:00 Panel Discussion the latest trends in color, design, carpets, indoor and outdoor offerings

3:00-3:30 See all-new rug collections Newport, Brentwood, and Lido that coordinate with his lifestyle furnishings with Lexington Home Brands and outdoor living by Castelle. Mix and Mingle~ Tea and Sweets~ Afternoon Treats!

Dynamic Women in Design – Tips and Tricks from Multi-Tasking Mavens

2 PM – 3 PM | The Point

Amidst all the roles a business woman will play in today’s fast-paced world, how does one effectively and efficiently juggle all the balls in the air while maintaining a professional demeanor and a meaningful personal life? Join Stacy Kunstel, Mary MacDonald and Michelle Nussbaumer in this roundtable discussion focusing on daily balance, useful tools and the multi-tasking tips and tricks these mavens has mastered over the years.

Creating a Business Model that Works for You

3 PM – 4 PM | Abbyson Living, IHFC, 11th Floor Commerce Wing C1156

Join Ivy at the Abbyson Showroom for an inspiring panel discussing building a business model that works for YOU. Learn from the talented designer and author, Christopher Kennedy, Ivy Designer Vanessa Helmick of Fiore Home, and Ivy Designer & Nashville star, Lori Paranjape of Mrs. Paranjape Design + Interiors, about the strategies they use to develop profitable business models for their firms. The panel will be moderated by Ivy Designers Christina Samatas & Renee DiSanto, the wonderful women of Park & Oak Design. We’ll kick off the panel discussion at 4 PM with hors d’oeuvres & champagne followed by mingling with the panelists and fellow designers.

*Join us at 3:00 to grab early bird seating and enjoy a special demonstration from Ivy and the Abbyson Trade Program. RSVP here.

Your Monday Digest | April 16, 2018

Social Media Do’s and Don’ts with Mat Sanders and Brandon Quattrone

10 AM – 11 AM | The Point

Join Mat Sanders and Brandon Quattrone, the digital-savvy co-founders of Consort Design, for a roundtable discussion on social media best practices. Learn from their extensive experience and get your pressing questions answered too.

Coast to Coast – Expanding your Design Firm with a Brick & Mortar

11 AM – 12 PM | Suites at Market Square Seminar Room (SAMS T-1014)

Leading designers across the country are building out their businesses with brick and mortar. Join Barclay Butera, Christopher Kennedy, Bobbi Jo Engelby, Susan Jamieson, and Lori Paranjape as they discuss the ins and outs of opening retail spaces which include: combining online and in-store marketing strategies; creating a unique customer experience; hidden costs; design collectives; finding the right location and so much more. (0.1 CEU) Co-Sponsored by ASPIRE DESIGN AND HOME magazine, Designers Today and IMC-DesignOnHPMkt. RSVP here.

DESIGN VIEWPOINTS SERIES – Finding a Healthy Balance in Your Daily Demands

12 PM – 1 PM | High Point Theatre (located in the Transportation Terminal)

Hear from design leaders who are balancing their professional careers with personal responsibilities and a desire to live a healthier and more balanced lifestyle. The panelists will engage in a thought-provoking discussion on the challenges and rewards of finding synergy among life’s daily demands. Improve your balance and understand what role your colleagues and family play in the process. This all-star panel, moderated by Tori Mellott of Traditional Home, will include Alexa Hampton, Erika Ward and Michelle Workman, all working parents currently managing their own design firms. Complimentary boxed lunch provided. 0.1 IDCEC-Approved CEU. Presented by the High Point Market Authority and ASID.

Rugs 101 with Jaipur Rugs CEO Yogesh Chaudhary and Jaipur Living Category Associate Mallory Appleton

2 PM – 3 PM | Jaipur Living, Showplace, Floor 3

What makes a good rug? CEO Yogesh Chaudhary of Jaipur Rugs, which elevates the work of 40,000 artisans and weavers across India, will speak to the art of a hand made rug. Category Associate Mallory Appleton will share information on our machine made and naturals collections.

Design Community Town Hall Meeting

3 PM – 4 PM | High Point Theatre (located in the Transportation Terminal)

This Design Community Town Hall Meeting will be moderated by Joseph Haecker, on-air personality for Design Talk LIVE, the first call in talk show on Facebook. It will be an ongoing conversation with the design community about the design industry. #SharingIsCaring

Henna Happy Hour with Ivy @ Jaipur Living 

4 PM – 6 PM | Jaipur Living Showroom Showplace 3300

Before the “Third Night”, close out your Monday, April 16 with a festive henna happy hour at the Jaipur Living Showroom (Showplace 3300) with the opportunity to meet Ivy Co-Founders Alexandra Schinasi and Lee A.  Rotenberg, and Jaipur Living CEO, Asha Chaudhary. Enjoy cocktails and vegetarian hors d’oeuvres over inspiring conversations with designers from across the country. RSVP here.

Universal Furniture Semi-Annual Soiree

6 PM – 9 PM | Universal Furniture International, Inc.

Join Universal Furniture for its semi-annual celebration of Market. Enjoy cocktails, hors d’oeuvres and live music. RSVP here.

Attend the “Third Night: A Progressive Gala”

4 PM – 7 PM | Hamilton Wrenn Design District, located on Hamilton St. and Wrenn St. in between Dr. Martin Luther King Jr Dr. and E. Ray Ave. 

This Spring Market, for the first time, Market Guests are invited to embrace discovery and explore showrooms within a set section of the Market map in a progressive- dinner-style format. The evening will offer live street entertainment and musicians throughout the district with a wide variety of special menus, themed parties and influencer interactions within the participating showrooms. Check out the participating exhibitors here.

Your Tuesday Digest | April 17, 2018

Morning Mimosas & Rugs with Ivy @ Stark Studio Rugs

10 AM – 11:30 AM | Stark Studio Rugs Market Square 114

Kick off your Tuesday morning with Ivy at the Stark Studio Rugs Showroom HPMKT debut. Sr. Vice President, Chad Stark, will be giving an intimate presentation on the launch of their latest collection, distributed at more accessible price points nationwide. Enjoy mimosas and beautiful rugs in great designer company. RSVP here.

Leading the Way: Fair Trade and Social Accountability in the Design Industry

2:30 PM – 3:30 PM | Suites at Market Square Seminar Room (SAMS T-1014)

A practical and inspirational presentation, where you will learn the 10 principles of fair trade and what choices you can make to create a socially accountable design industry. Presentation led by Ana Cunningham, Vice President of Toronto-based Creative Matters Inc. and Reto Aschwandan Director of Label Step on the demand for fair trade in the textile design industry. With discussion and Q&A with global textile firms leading the way in social accountability. Additional panelists will be Vimal Kumar, Vice President of Obeetee, Inc.; Susan Inglis, Executive Director of Sustainable Furnishings Council and design guest TBA. (0.1 CEU) RSVP here.

ZUO Hosts a VIP Reception & Meet + Greet with Designers Today new Editor in Chief – Jane Dagmi

4 PM – 6 PM | ZUO, IHFC, Design Center, Floor 5

Join a VIP Reception & Meet + Greet with Designers Today new Editor in Chief – Jane Dagmi ! ZUO invites you to a special VIP Reception & Meet + Greet with Designers Today new Editor in Chief – Jane Dagmi! RSVP here.

Your Wednesday Digest | April 18, 2018

Color Marketing Group® ChromaZone® Color Forecasting Workshop Hosted by Universal Furniture

8 AM – 5 PM | Universal Furniture International, Inc.

At the very heart of all CMG events is the Color Forecasting process. Each ChromaZone® Workshop is a collaboration of minds; a joint effort to understand and interpret what is happening in the world around us and how this will influence color. Participants identify 16 colors, along with the influences and inspirations that define them, that they believe will trend in 2020. You do NOT need to be a member of CMG to participate – ChromaZone® events are open to current, former, and Non-CMG members. This is an all-day event; pre-registration is required. Cost: $150 CMG Members, $225 Nonmembers, $75 Students. Register here.

Get the The Point to Learn, Grow, and Connect

Located on Commerce Ave. one block over from the main Transportation Terminal in between Wrenn St. and S. Main St. 

The High Point Market Authority (HPMA) is launching “The Point”, a dedicated space with robust programming to serve Market attendees including roundtable discussions moderated by popular influencers on relevant industry topics, an interactive demonstration area, celebrity meet & greets, a social media connection area, and an afternoon social hour with various partner groups. The space will also host a Parson’s Table pop-up each day for lunch, celebrating the 40th anniversary of the popular Market staple, and offer an organic juice bar and gourmet coffee bar each morning. Additionally, a team of Market Advisors will be on-site to answer any Market-related questions, assist guests with their Market planning and offer in-depth, one-on-one consultations for new buyers who are unfamiliar with Market. Tom Conley, president and CEO of the High Point Market Authority, shared, “We are here to help this industry learn and connect so business can grow and prosper, thus we are incredibly excited to offer these services and programs at The Point to further and help achieve these goals.”

Highpointmarket.org

Read the Designer’s Guide by Editor at Large
Review the Spring 2018 Designer’s Guide to High Point Market from Editor at Large. They truly have their finger on the pulse of the industry and always know the events, parties, and showrooms to look out for.

Download the MyMarket App, it will be your best friend!

This is a must. The MyMarket App allows you to easily map out your entire Market plan and search exhibitors by category, price point, style, and building. Browse educational and social events to find your favorites. Add your showrooms and events to your personal MyMarket plan (all synced with your website plan). There’s an easy blue dot navigation from building to building and for every showroom within IHFC, 220 Elm, and all Centers of High Point. It’s also now easy to share exhibitors and events with people you’re visiting with and schedule vendor appointments to keep your organized. Download the MyMarket High Point Market here.

Here at Ivy, we’re more than just an interior design software. Our mission is to provide interior designers with the community, resources and tools needed to manage your business beautifully. Are you searching for a business management tool to help streamline your workflow as an interior designer?

With Ivy and Quickbooks Online (QBO), you can have it all! This integration allows you to streamline your design firm’s business management needs while keeping your books and reporting clean and organized.

Built for Designers, by Designers
Ivy is built specifically for the nuanced workflow of interior designers, empowering you to manage all the moving parts of your projects while communicating with clients effectively and professionally. Our easy integration with QBO will sync all accounting information automatically and in real time, allowing for easy reporting, bank, and credit card reconciliations.

What do you need to connect Ivy to Quickbooks Online?
All you need to sync Ivy to Quickbooks Online is a QBO Plus account, and a one-time chart-of-accounts mapping.

Why Quickbooks Online?
Your accountant will LOVE this integration! Quickbooks Online is the premiere accounting solution for businesses of all sizes. The vast majority of accountants and bookkeepers are trained and familiar with Quickbooks Online. No need to learn a new accounting software system!

Ivy’s Integration with Quickbooks Online is easy!

Step 1: Connect Ivy to Quickbooks Online:

Step 2: Map your QBO chart of accounts in Ivy

Step 3: Watch the integration in action!

Why Accountants Love Ivy

“Ivy’s integration with Quickbooks Online allows designers to focus on what they do best without having to learn an accounting software. My clients and I love Ivy’s integration because it allows each of us to each focus on our specialities. When we bring on a new designer we tell them they don’t ever have to go into Quickbooks again- they can manage their entire day-to-day workflow by handling all client billing, purchasing, and vendor payments directly in Ivy. The integration allows me to access the information designers input and prepare their taxes which as a result turns a very stressful time for designers into a walk in the park. This integration streamlines everyone’s workflow and has made everyone’s lives so much simpler!”

– Marissa McKinney, Accountant at Logistis for Designers

Tune into the Ivy Webinar hosted by Marissa McKinney, to learn about bookkeeping best practices, how to handle sales tax, and how to make the most of the Ivy x QuickBooks Online integration.

“I have been helping designers integrate Ivy with Quickbooks Online for more than eight months and have found the integration to work excellently. Ivy designers get the best of both worlds with Ivy’s ease of use and the benefits of a full-fledged bookkeeping application, all at once. The key to the seamless integration is in the initial setup and mapping happening at the beginning of using Ivy. This integration gives my clients peace of mind at tax time because they know that everything they need to file is already in QBO!”

– Allison Moran, Bookkeeper and Business Coach at Business Moxie

Ivy has partnered with QuickBooks Online to offer Ivy Members based in the United States with special QuickBooks Online pricing and benefits.

U.S. QuickBooks Online Program

Pricing & Services

• 30% lifetime discount off current MSRP for new QBO subscribers for QuickBooks Online Plus
• 5 concurrent users and 2 bookkeeper’s or accountant users
• Free set up and navigational training
• Free support and data backup
• Free QuickBooks Desktop migration to QuickBooks Online (takes about 30 minutes )

Want help getting set up? Connect with your Intuit QuickBooks account manager to help you get started today!

Terms, conditions, pricing, special features, and service and support options subject to change without notice.

In the spirit of Spring, the Ivy Team gathered local interior designers to the Holland & Sherry Showroom in NYC for a happy hour and inspiring panel to discuss strategies that bloom your business.

We started the evening mingling over drinks and hors d’oeuvres by Dean & Deluca. Following Holland & Sherry’s presentation on their latest Metropolis Collection, we kicked-off an engaging panel moderated by Ivy Co-Founder, Lee Rotenberg. Designers learned from NYC Ivy Interior Designer Ambassador, Jessica Lynn Williams, founder and principal designer of Hendley & Co, Emily Butler, founder and principal designer of Emily C. Butler, Whitney McGowan, owner of Hydra Projects (specializing in construction management & owner representation), and Malene B, a Brooklyn-based rug designer & artist about the secrets to growing your brand and bringing your business to the next level.

Following the panel, Ivy Co-Founder, Alex Schinasi, demonstrated how designers use Ivy to build proposals, invoice clients, PO vendors, track & bill for your time, and more.

A special thanks to Holland & Sherry for hosting and to everyone who came out to join us! See photos below.

Photography by Tory Williams. Florals by Sprout Home.

Ivy Co-Founders Lee A. Rotenberg & Alexandra Schinasi (left to right). Photo by Tory Williams.

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Photo by Tory Williams

Here at Ivy, we’re more than just an interior design software. Our mission is to provide interior designers with the community, resources and tools needed to manage your business beautifully. Are you searching for a business management tool to help streamline your workflow as an interior designer?